CÓRDOBA SEGOVIA, C. M.; MORENO MONCAYO, D. F. The importance of a good pricing strategy as a tool of market penetration. Tendencias, [S. l.], v. 18, n. 2, p. 58–68, 2017. DOI: 10.22267/rtend.171802.73. Disponível em: https://revistas.udenar.edu.co/index.php/rtend/article/view/3667. Acesso em: 22 jul. 2024.