Business intelligence and its role in generating value in business processes

Authors

DOI:

https://doi.org/10.22267/rtend.222302.222

Keywords:

artificial intelligence, business administration, data analysis, decision making, expert systems, information technology

Abstract

The present article aims to explore business intelligence and its role in the generation of value in business processes; thus, this bibliometry collects, synthesizes and analyzes 104 articles on a variety of topics closely related to Business Intelligence (Business Intelligence – [BI]), and articles published in the period 2009 to 2022, related to the subject matter. The methodology is of a qualitative type, for which the Scopus database was used. Some of the main hallmarks suggest that there is an association between business intelligence and competitiveness, in addition to the fact that it is necessary to expand BI approaches to mitigate knowledge gaps in this area of knowledge. Finally, it was shown that BI provides a theoretical and empirical framework for the development of a consistent theory, as well as a basis for the achievement of a high-level competitive SE.

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Author Biographies

Mercedes Elena Martínez Zabaleta, Universidad Cooperativa de Colombia

Magister in International Cooperation for Development, University of San Buenaventura, Cartagena. Professor of the International Trade Program, Universidad Cooperativa de Colombia. ORCID: 0000-0002-1818-8975. E-mail: mercedes.martinez@campusucc.edu.co, Santa Marta - Colombia.

Raúl Enrique Rodríguez Luna, Universidad Cooperativa de Colombia

Magíster in Economic Sciences, National University of Colombia. Research Professor, Universidad Cooperativa de Colombia. ORCID: 0000-0002-8718-2681. E-mail: raul.rodriguez@campusucc.edu.co, Santa Marta - Colombia.

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Published

2023-01-01

How to Cite

Martínez Zabaleta, M. E., & Rodríguez Luna, R. E. (2023). Business intelligence and its role in generating value in business processes. Tendencias, 24(1), 226–251. https://doi.org/10.22267/rtend.222302.222