
Introduction: The knowledge related to fish consumption is vital to establish strategies to improve its consumption in healthy feeding patterns. Objective: To identify preferences and frequency of consumption of fish and seafood among university students in Medellin, Colombia. Materials and Methods: A sample size of 400 students was used based on a confidence level of 95% and a maximum permissible error of 4.9%. Students were randomly selected according to the weighting factors: sex, socioeconomic status and type of university, and they were interviewed personally. Factorial analysis of multiple correspondence with indexed ranking and multivariate analysis of variance MANOVA canonical contrast orthogonal type were performed. Results and conclusion: Tuna, catfish, tilapia, trout, bass and shrimp are the most preferred species among college students and the least preferred were: sole, pearl, herring and sea bass. Statistical difference (p<0.05) was found between genders in regular consumption of fish; men report frequent consumption of squid and sardines while women consumed weekly Tuna, Bocachico, Shrimp, Oysters and Pargo.